Geotab was named the No. 1 commercial telematics provider worldwide by ABI Research for the second year in a row. Through ABI Research’s competitive analysis, Geotab placed first with an overall score of 85, edging out other top competitors, according to the telematics company.
ABI Research, a global tech market advisory firm, conducted unbiased research to produce its Competitive Assessment, which ranks commercial telematics providers in two main categories: innovation and implementation. ABI Research identified Geotab’s market share growth, open platform approach, focus on technological development and extensive partnership model, including the Geotab Marketplace, as key contributors to the company’s first place ranking.
"The past 12 months demonstrated how critical telematics is for fleet management and productivity— particularly with ensuring the flow of goods and services during a crisis. As an increasing number of vertical markets realize the value of telematics, there are clear frontrunners driving innovation and widespread adoption,” said Susan Beardslee, Principal Analyst, Freight Transportation and Logistics at ABI Research. “Geotab is one such company, which has for the second year in a row, demonstrated its leadership position in this space given its industry-leading average growth rate of 30% and the continued evolution of its solutions portfolio, partnerships, and sales and distribution strategy.”
Despite the impacts of COVID-19, the company has still managed to grow its business, gaining 100,000 subscribers since January and selling 40,000 units in June alone, according to Geotab.
Currently equipping more than 2.1 million vehicles with its telematics technology, Geotab provides data-driven insights to over 40,000 customers worldwide and enables users to customize their solution through a suite of more than 150 hardware add-ons, software add-ins and applications available on the Geotab Marketplace.
“Despite the many challenges brought on by this year’s COVID-19 pandemic, Geotab has not only proven successful in terms of sales and subscriber growth; the company has continued its charter of putting the ecosystem first by continuously looking for ways to collaborate and provide support to our customers through challenging times,” added Cawse. “It is through this strong ecosystem of Partners, Resellers and customers, as well as through the hard work and dedication of Geotab staff around the globe, that this success is possible.”
Originally posted on Automotive Fleet