Fuso Celebrates 30 Years of Taiwanese Market Dominance

Mitsubishi Fuso Truck and Bus Corporation (MFTBC; headquarters, Kawasaki City) announced the official launch of the new Euro VI-compatible lineup of light-, medium- and heavy-duty Fuso trucks for the Taiwanese market. The Tainan Airport hosted a special event celebrating the new range of vehicles shortly before Christmas on December 23rd, 2021.

The Taiwanese market will now see the new Super Great, a work truck equipped with the powerful OM470 common-rail engine and the ShiftPilot AMT system, a vehicle-assist driving technology.  Compared to the Euro V Super Great, the new heavy-duty truck delivers 13% more horsepower and 10% more torque. The new Super Great arrives with crucial safety features such as the Lane Departure Warning System (LDWS), Electronic Stability Program (ESP), and Active Emergency Braking System (AEBS) as standard (Sideguard Assist as an available option).

The revamped medium-duty Fighter truck also comes with advanced safety features (LDWS, AEBS) as well as a more comfortable cabin to reduce driver fatigue. The Canter lineup is the best-selling FUSO truck segment within Taiwan also enjoyed recent upgrades; ranging from 3.5 tons to 8.55 tons, the Taiwanese lineup of light-duty trucks now includes a 7.9-ton model following customer demand.

Taiwan has been tantamount to Fuso's brand success for over three decades and currently represents the second largest international market. Sales have been strong despite the pandemic and global parts shortages. In 2021, Fuso achieved the status of the top-selling commercial vehicle brand for the 30th consecutive year with a share of market of 33.6%. The light-duty segment remains the most robust for Fuso as the number of Canters registered in the GVW 5-ton segment grew by 45% from 2020-2021. Across all segments, 28% more Fuso vehicles were registered in 2021 over the previous year.