Manheim launched its largest all-digital heavy truck auction on Jan. 8 at its Indianapolis, Indiana location, the company announced.
The sale included more than 350 units and 387 online and in-lane bidders.
“Our biweekly truck sale is Manheim’s largest heavy truck auction nationwide. It includes Class 4-8 commercial trucks, tractor trailers and other equipment,” explained Emily Decker, general manager for Manheim Indianapolis and Manheim Cincinnati. “Moving to a Digital Block format offers a safer and more efficient experience for our clients and employees, as well as significant environmental savings.”
Manheim employs a three-lane format, which is a live auction where the trucks remain parked in one area and are then displayed for sale on oversized monitors in another location. The auctioneer leverage these monitors, which feature enhanced images, barcode price scanning capability, and condition report information during the sale.
Manheim noted that by going this digital route, there will be fewer trucks driving through physical lanes, which will not only be a safety boon, but by switching to an all-digital format, the company will offset an estimated 284 tons of carbon dioxide each year, which is the equivalent of the annual electricity use of 45 homes.
“Safety always comes first,” said Paul Seger, executive vice president, asset remarketing for Element Fleet Management Remarketing and longtime Manheim partner. “Going digital for the sale of our heavy truck assets not only instills safety, but also improves efficiency and establishes consistency for our truck buyers nationwide. Because so many of them are already comfortable with Manheim’s Simulcast online bidding platform, we feel this transition to all digital will be very well received.”
Originally posted on Vehicle Remarketing